Here I Am Self-Care: Prioritizing Wellness Through Photography With BeFunky
When Renee Trepagnier launched Here I Am Self-Care, she wasn’t just starting a business. She was reclaiming her voice. And with help from BeFunky, she’s been able to share that voice visually – elevating her brand’s photography to reflect its deeper purpose. After navigating a difficult midlife chapter marked by divorce, a stalled career, and menopause, Trepagnier made a conscious choice to rewrite her story. “I realized I had a choice: I could either play it safe and conform to other people's expectations or start living by my own rules,” she says. And with partner and co-founder Robert Dugan – whose creativity and belief in her vision helped spark the concept and gave her the courage to take the leap – that turning point grew into a wellness brand devoted to helping women do the same.
BeFunky has been a lifesaver in many ways. It has significantly improved the quality of photography on my website, which has dramatically enhanced user engagement and conversions.
Today, Here I Am Self-Care is an online marketplace offering sustainably made, small-batch, plant-powered essentials curated with intention. Each item is designed to support women’s well-being, whether purchased as a gift or as a reminder to care for yourself.
A Mission Rooted in Self-Love
The name Here I Am speaks volumes: it’s a declaration of presence, a reclaiming of space. Trepagnier built the brand with a passion for encouraging women to reclaim their power, joy, and sense of self through wellness – especially during life stages when society so often tells them to shrink.
“The site offers sustainably made, small-batch, plant-powered essentials that can be purchased as one-time treats or gifts,” she explains. But it’s more than just products. It's a movement to reframe how women experience aging, autonomy, and self-care.
That sense of purpose shines through in the business’s growth. Customers come for the quality and intention behind each item, and they stay for the ethos. One customer’s review perfectly captures the spirit behind this growth: “My love language is gift-giving, and I can depend on unique items while supporting small businesses – all without leaving my house.”
Tools That Empower Independence
As a solo entrepreneur, Trepagnier wears every hat – including photographer, editor, and designer. That’s where BeFunky becomes an essential part of her toolkit.
I do my own photography and editing. BeFunky does everything I need and is way more affordable than Photoshop.
She first discovered BeFunky through a blog article on product photography tools and quickly found it to be the perfect fit. Whether she’s cropping photos, adjusting levels, or enhancing the overall composition, the Photo Editor gives her the power to create polished, professional visuals. All without the steep learning curve of more complex platforms.
“Photoshop was just too complicated,” she admits. “With so many other responsibilities, I don’t have time to learn difficult tools.” BeFunky’s intuitive interface means she can work quickly and confidently, producing consistent visuals that reflect the quality of her offerings.
With each edit, she saves time, money, and creative energy – resources she can reinvest into growing her business. The improvements to her product photography have had a direct impact on engagement and conversions, helping her turn site visits into sales and build trust with her audience.
From social media to online listings to email campaigns, BeFunky supports every visual touchpoint for Here I Am Self-Care. And as the brand evolves, Trepagnier knows she has the tools to grow with it – on her own terms.
A Brand That Puts Women First
Here I Am Self-Care is more than a wellness shop. It’s a message to women that their needs matter. Through thoughtful products and powerful storytelling, Trepagnier is building a business that celebrates self-worth and resilience. And with BeFunky by her side, she can keep that message beautifully visible.
To support Here I Am Self-Care, visit hereiambox.com or follow along on Instagram @hereiam.selfcare. And to elevate your own product photography, explore how BeFunky can help you create stunning visuals.
